MEMORANDUM:

FOR IMMEDIATE RELEASE

TO:              American Pulse Polling Club
FROM:        Dustin Olson, Lead Pollster
DATE:          August 18, 2023
SUBJECT:    National Presidential Primary Poll: Strategic Insights


"Someone with balls."
― California “Conservative” Female with a Bachelor’s Degree
Looking for Strength & Determination in Republican Nominee
"Absolute joke."
― Pennsylvania “Moderate” Male with Postgraduate Degree Who’s 1st Choice is DeSantis
Words Used to Describe Indictments Against Donald Trump

OVERVIEW

In the wake of the 4th Trump indictment and on the cusp of the first televised 2024 Republican Primary Presidential Debate, American Pulse's National Republican Presidential Primary Poll serves as a timely roadmap.

This groundbreaking survey, one of the first fully completed post-indictment, taps into the sentiments of 821 Likely Republican Primary or Caucus Voters with a Margin of Error of +/- 3.42% at a 95% Confidence Level, and aligns with RNC's debate eligibility polling criteria.

NAVIGATING THE RESULTS

  1. OVERVIEW
  2. THE BIG PICTURE
    1. STRATEGIC INSIGHT #1: At 58%, Frontrunner Hits 45% Lead
    2. STRATEGIC INSIGHT #2: 7 Candidates Hit RNC’s Polling Threshold For Debate Stage
    3. STRATEGIC INSIGHT #3: Do Voters Think Biden Should Be Impeached for Influence Peddling?
    4. STRATEGIC INSIGHT #4: Who Do Republicans Pick as a Second Choice?
    5. STRATEGIC INSIGHT #5: How Did Voters Describe Indictments In Their Own Words?
    6. STRATEGIC INSIGHT #6: How Many GOP Voters Plan To Watch Debate?
    7. STRATEGIC INSIGHT #7: Do Republicans Want Trump to Debate?
    8. STRATEGIC INSIGHT #8: On 2-Year Anniversary, How Do Voters View Afghanistan Fall & Ukraine?
    9. STRATEGIC INSIGHT #9: The Podcast Primary? Are Online Shows, LiveStreams, & Podcasts Gaining?
  3. WHAT ARE REPUBLICAN PRIMARY VOTERS SAYING IN THEIR OWN WORDS?
  4. GOING DEEPER (join Polling Club below and get the following emailed to you)
    • Entire Strategic Insights Memo
    • Addendum A: Full Top Line Results
    • Addendum B: Detailed Crosstabs (Excel)
    • Addendum C: Verbatims Report - Verbatim Responses to Open-End Questions

THE BIG PICTURE

Following are the Big Picture strategic insights we gleaned from this survey…

STRATEGIC INSIGHT #1:

At 58%, Frontrunner Hits 45% Lead

On the heels of the latest indictment and pre-Debates, we asked primary voters who their first and second choices are for president...

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